BRAND Position

Leading Aftermarket Brakes Portfolio

Centric Parts is one of the largest North American aftermarket suppliers of brake, chassis, and high-performance braking parts for passenger vehicles, light, medium and heavy-duty trucks and commercial vehicles.

Centric Parts and StopTech possess a market-leading braking parts portfolio that is unmatched for product depth and diversity.

Brand Story

The Brand Story of Centric Parts & StopTech

Automotive distributors, technicians and performance car enthusiasts are loyal to their own preferred aftermarket brands, oftentimes picking a different manufacturer for the diverse range of underbody replacement parts.

We have a new value proposition, bringing together two storied families of brands to create a total, trusted aftermarket solution. Centric Parts set the standard for quality and innovation in braking technology and is well-respected for their pioneering approach and thought leadership. StopTech is the first name in high-performance racing for professional racers and enthusiasts alike.

It is often said that, “There is quality, and then there is Centric quality.” Together, we’re able to offer a vertically integrated supply chain and all of the benefits that come from shared R&D, testing, performance parts and distribution channels. Speed-to-market and speed-to-garage mean faster installs. A more complete line of consistently high-quality products means fewer comebacks and happier customers. No matter what needs to be replaced, Centric Parts will have the right part with the right fit, right away.

See Us In Action

Brake Late. Finish First.

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Centric Parts & StopTech

Centric Parts sets the standard for quality and innovation in braking technology and is well-respected for our pioneering approach and thought leadership.

It is often said that, “There is quality, and then there is Centric quality.” We understand the system and we’re experts at integration. We pride ourselves on being as good or better than the original equipment, and are always first to market with parts that are the benchmark for quality. All of that combined with racing victory successes builds trust in our brand. Backed by award winning cataloging, in-house engineering and testing facilities, a nationwide distribution network and unparalleled technical support: Centric Parts are built to fit your supply chain, your inventory and your car.

BRAKE LATE. FINISH FIRST.

StopTech is our high performance and racing brand. Our “ultra-performance” brake components and systems for production-based race cars and high-performance vehicles on the street and track have earned the numerous patents and industry awards.

StopTech’s quality management has earned full ISO/TS 16949:2009 certification, allowing for Tier 1 supply to OEMs.

RESOURCES

Brand Collateral

Sales Collateral

Centric Parts – Capabilities Brochure

November 11, 2020

Sales Collateral

StopTech-Welcome Brochure

September 06, 2018

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